Achmea TV and print campaign. Traditions are meant to be upheld, but they are also meant to lift people’s spirits. On average, 1200 people are wounded by fireworks every New Year's Eve. It’s time this stops. But this doesn’t mean New Year's Eve is to be left without traditions! Achmea's new campaign inspires with different new traditions to start the new year.
Sound on!
Credits
Creatives
Bas Engels, Boris Rijksen
Motion Design
Bernat Amengual
Production
Noor Hinskens, Paul van Os
Sound
Jeroen Spanjaart